IT and Its Effect on the Organization

In the previous section, you were introduced to the Internet and some of the ways in which it is impacting the global business environment. You also learned how an organization can utilize the Internet to become more efficient and profitable. This section examines the ways in which IT impacts the organization. You will see how IT can boost productivity, increase efficiency, develop innovation, improve customer satisfaction, and enhance quality.

In this section, you will learn about the positive financial impact that IT can have on an organization, specifically in the following areas within the organization:

■ Productivity

■ Efficiency

■ Innovation

■ Customer satisfaction

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